Take control of your heart health with our Studio Sponsor - Cardio Miracle! Join the thousands who have already unlocked healthier hearts with Cardio Miracle and get an exclusive 15% discount on your purchase!
Serving Your Clients By Being Uniquely You & By Bringing The Human Touch
What's the Human Element, and how can it be the reason between you being a superstar in sales versus an average player?
Learn more about your ad choices. Visit megaphone.fm/adchoices
Studio Sponsor ➡ Cardio Miracle: Your health is an investment - NOT an expense. - 15%off using code TBNS at checkout
Support our Sponsors!
Support the program with a one-time donation or join our Patreon!
Take our audience survey for a chance to win a "Don't Hurt People, Don't Take Their Stuff" bumper sticker!
Brian Nichols
faced with an uncertain future many business owners and technology professionals don't have time needed to invest in their business technology strategies and as a result are afraid of their technology getting outdated and putting their company and customers information at risk. The digital future is already here. But with all different choices in the marketplace, it's difficult to know which one will be the best fit for you and your strategic vision. Imagine having the peace of mind that your business is backed by the right technology investments that are tailored for your specific needs. Hi, I'm Brian Nichols and I've helped countless business owners and technology professionals just like you helping you make informed decisions about what technologies are best to invest in for your business voice bandwidth, cybersecurity, business continuity juggling all the aspects of business technology is messy. Let me help at the Brian Nichols show.com forward slash help and sign up for a free one on one consultation with yours truly to dig deep into where you see your company headed and how we can align your business technology towards those goals. Again, that's Brian Nichols show.com forward slash help to get your simplified business technology started today. Before we get started, I want to tell you about one of our awesome new sponsors evils It's the most wonderful time of the year, you know, except all those aches and pains that creep up as the weather gets cooler. God forbid your polar flirt gridwall while putting up the lights. But what if there's a way to be able to enjoy the cold weather of the holiday season without the associated bodily aches and pains? Well imagine no further has evil CBD topical freeze gel is here to the rescue. Whether it's to help that nagging shoulder injury from sports ball game of yesteryear or it's to help alleviate those deep aches and pain CBD topical frees you up from evils offers the industry best quality and strength to offer lasting relief from chronic pain in this holiday season. All members of The Brian Nichols Show audience can get that perfect gift of self or stocking stuffer for that fitness fanatic in the family and exclusive discount at checkout using code TV NS again use code TS at checkout to get your discount applied to your order wasn't the holidays are especially tough this year so let's at least not spend them in pain so use code TNS at checkout to see the evils difference today. And now on to the show. Victor Antonio Welcome to the program
Victor Antonio
selling is all about really it's we're not selling a product you're not selling a service you're not selling value you're not selling whatever you think you're selling a solution you're selling change Welcome
Brian Nichols
to The Brian Nichols Show your source for common sense politics on the we are libertarians network as a sales and marketing executive in the greater telecommunications cybersecurity industry, Brian works with C level executives to help them future proof their company's infrastructure for an uncertain future. And in each episode, Brian takes that experience and applies it to the liberty movement. And this is why we talk about being the trusted advisor you should be able to help us that expert guidance and all the opinions that I'm sure that you have and help lead them towards not just a decision but the right decision. Instead of focusing on simply winning arguments or being right. We're teaching the basic fundamentals of sales and their application in the world of politics, showing you how to ask better questions, tell better stories and ultimately change people's minds. And now, your host, Brian Nichols. Well, happy Tuesday there, folks, Brian Nichols, you're on The Brian Nichols Show. And thank you for joining us on of course, another fun filled episode. I am as always your humble host. And today, strap in. It's you and me. We're going to sit down and we're doing Yes, our morning sales huddles. Today, we're going to go ahead and talk about the human element, the human touch. And this is something that is not only missing in a lot of sales professionals repertoire, but it's also something that's missing in the world of politics. Now. What do we talk about here on the program, we're here to help bring the world of sales and marketing to the world of politics to meet people where they're at, on the issues they care about. But we need to make sure that we're also adding in that human uniqueness, that element that just you really can't put into an algorithm in automation, or robot. It just you can't do it. So what is that? And that's what we're going to talk about today. So first comes from actually our morning sales huddle that came out on Monday. And that is keeping the human touch. Now everyone loves ordering things from Amazon. Okay, maybe loves isn't the right word. But my goodness, Amazon makes ordering things. So Gosh, darn simple. You just go on the Apple website, search for the thing you're looking for. And then you can either hit Add to cart or buy now and then boom, Amazon's way. But Amazon's missing something special. And what's that thing that could push it over the top? The human touch. In a world where technology and automation have made our lives exponentially easier. The value of the human touch is more powerful now than it has ever been. While an algorithm them can narrow down specific products or services to exactly what you need, based on what it is it's learned about you can ever really care for or about you, does an algorithm always have your best interests in mind. I mean, yeah, you order a pair of shoes on Amazon and the algorithm will add a new running insoles and some new athletic socks that go along with your order. But the algorithm can only go so far, it can only know so much about you. Without having that human touch. The only way you can truly figure out what your prospect actually needs, is to understand who your client is, as a person, what problems they face, and how your solution can help solve their problem and put them in a better situation going forward. Algorithms and automation can only go so deep, it's you. But you have to be the trusted advisor who differentiates between yourself and technology throughout the sales cycle, in your insights, and in your authentic desire to help your customer. So when we're talking about helping our customer, how best can we help our customers, I firmly believe that we can instill that human element that human touch and best serve our customers by being uniquely you. And that's the next model coming from October of 2021. Being a sales professional stuff, a lot of sales professionals will enter into this brand new world of sales thinking it will be easy, but it's not. Most of these people will fail. Because they've established zero foundation in terms of why they're doing what they do. There has to be a reason for embarking on your specific sales career. For me, my purpose is to make the Liberty community effective at reaching your average, everyday person by learning how to meet people where they're at, and solve the problems they see before them.
Once you have figured out your why, you have to figure out how you're going to impact your community, your prospects. So here are five helpful tips on how you can uniquely impact your prospects. Number one, educate them, help them start off on a path of learning. Give them value with zero expectations of reciprocation, show them, you're all in and you're willing to help them on their journey. Number two, grab their attention. captivating your clients attention is the first thing you need to focus on. And then next, you have to keep it get your prospects fully engaged by showing them that you understand them who they are, and how you can help them. Keep connected. Be consistent, be creative. But most importantly, have fun along the way and make sure your prospect is having fun to number three tell a story. Facts and figures don't sell. But stories do. Remember our conversation with Matt Kibby. So trash your old traditional scripts and start sharing compelling stories that allows you to connect with your prospect and get them mentally involved. Be vulnerable, be authentic, and share your story that will allow them to do the same. Number four set expectations, show your prospects where you are and where you want to take them. Set timelines and show them the tangible steps that you will be taking together on the sales cycle. And number five, pay attention. Now this one kind of seems like common sense. But paying attention to the small details that often get overlooked can be the difference between closing the deal and walking away empty handed. Well, you might feel that little details. They don't really matter at the end of the day to your prospects, it shows that you're listening, and more importantly, that you care. So in summary, don't be like everybody else. Everybody else has transactional mindsets, you need to be the problem solver. You need to have a problem solver mindset. Don't be afraid to be different. Remember, we talked about last week, differentiate. But more importantly, don't be afraid to be authentically you and to genuinely care about helping your prospects. So folks that's going to wrap up our morning sales huddle overviews, one from as recent as Monday, the other from a couple months back and this is why folks I recommend you to go ahead and subscribe to our morning sales huddle that will hit your inbox every morning, Monday through Friday ballpark 6am or so as I wrap up my morning workout because I'm sending this out every single morning. It's a quick overview, a two to three minute read. And this is the kind of stuff that I sit down I work with my sales team on a daily basis. It's what's gotten my team we went back in 2018 My department But I run didn't even exist. I helped build the department help set all the KPIs, the metrics, the coaching, the training, and the entire hiring. And then throughout the entire past two, three years have been helping lead that team to now 43% of my company's revenue. I don't mean that to toot my own horn. I say it though, because this stuff works, folks. And we need as a liberty movement, to take off our ego hats, and start putting on our humble hats and try to understand that your average person, they don't care about the issues that we care about. And in this situation, we are the salesperson, it is not indicative on us to get them to care about our issues, but rather, it's on us to meet them on the issues they care about bring our solutions to them. But we have to do it through the problem solving mentality, we first have to understand their problems. And that requires a conversation that requires you to be 1,000%. empathetic and understanding in terms of not only where your prospect is, but where they come from, and where do they want to go? And how can you help them get there. We know our liberty solutions will work. And we know our liberty solutions will help people win. So it's on us to help paint that picture to show them how we can help them win, not just telling them how great our features and benefits of libertarian principles and ideals are, but rather how our ideals and principles can help them in their real life with the issues they see before them. Now, I know that there's been a lot of talk in terms of Well, is it really the role of a Libertarian Party to focus on messaging as much as we argue it should? And the answer is, yes, messaging matters. Messaging is one of the most important foundational aspects of any sales arm. And instead of just responding off the cuff, in terms of what we think we should be promoting as a message to people, we need to be thinking about what are people looking for? Why are they looking for a new solution? Jeremy mentioned it on the last episode of sell liberty, which is going to be on hold here for the next few weeks as we wrap up. 2022 2022 Yeah. 2021. But yes, to the point, don't worry, 2022 is just around the corner, and another season of civil liberty will be kicking off. But yes, as Jeremy mentioned, you can feel it. Across the board, there has been an awakening not just in America, but across the world, people standing up for liberties in areas that we never would have thought we would find allies, countries like Australia that have grown so apathetic over the years to the idea of personal liberty and autonomy. Now, some folks are starting to wake up saying maybe this is a step too far. And when they're looking to find other solutions. It's on us to be there standing proud with our solutions ready to help them. And we have to make sure that they see that our solutions are indeed there as a resource as a tool to help them on their path forward on their path towards winning. So with that being said, folks that will wrap up our morning sales huddle overview today. Yes to great morning sales, huddles again, head to Brian Nichols show.com, you can sign up right there on the homepage. And hey, as a great big thank you for you signing up. Also go ahead and fire over a brand new copy of my ebook, four easy steps you can implement right now to help sell liberty to friends and family. It will also hit your inbox. So make sure you keep an eye out for that. With that being said, coming up tomorrow. Dan Spkr joins the program. He has a brand new book The Dream Machine A Leaders Guide to Creating teams of high performers who achieve extraordinary outcomes. Yes, we need some high performers. You're in the liberty movement. Hopefully Dan has some suggestions. So make sure you hit that subscribe button so you're not missing a single episode. Yes. Including our awesome episode with Dan ESPA. Guard airing tomorrow. But with that being said, it's Brian Nichols signing off. You're on The Brian Nichols Show for our morning sales huddle. We'll see you tomorrow.
Thanks for listening to The Brian Nichols Show. Find more episodes at the Brian Nichols show.com If you enjoyed today's episode, don't forget to subscribe. Want to help us reach more people? Give the show a five star review and tell your friends to subscribe to find us at Brian Nichols show.com and download the show on Apple podcast, Spotify or wherever you listen to podcasts. Follow me on social media at V. Nichols liberty and consider donating to the show at Brian Nichols show.com forward slash support. The Brian Nichols Show is supported by viewers like you. Thank you to our patrons Daryl Schmidt's Miko Lima Mitchell megabits Hodie John's credit caster and the weird libertarians network. Trust the experts were all in this together if it saves one life, raise your hand if you heard any of those tiresome phrases over the past year and a half I know my hand is currently raised millions of people across dozens of industries are labeled on essential and forced the lockdown with livelihoods in futures crushed in an instant and as government has continued to expand its power and leverage fear to turn neighbor against neighbor a group of filmmakers have taken a stand and are determined to help set the record straight on the importance of following the actual science of the pandemic follow the science on lockdowns and liberty from the sound mind Creative Group is a brand new Docu series highlighting the stories of those negatively impacted over the past year and a half by ineffective government policies enacted in the name of following the science with noted experts like Nick Hudson from Panda the pandemic data analytics organization and healthcare policy advisors like Scott Atlas and telling stories of business owners families and just your average everyday person harmed by these government mandates. All the science on lockdowns in Liberty is giving us a chance to make sure the true stories of the pandemic are told so please help us at The Brian Nichols Show in supporting the sound mind creative group with noted figures in the liberty movement like Dr. Tom Woods donating 1000s of their own dollars to this project. You know just how important this project is. So head the Brian Nichols show.com forward slash follow the science to donate and catch their brand new trailer to the Docu series one more time. That's Brian Nichols show.com forward slash follow the science
Transcribed by https://otter.ai
Check out some of our favorite episodes!
In a shocking pre-election bombshell, as Ron Paul and Elon Musk join forces in a potential Trump administration, New York state's killing of a beloved Instagram-famous squirrel becomes a rallying cry against government overreach, revealing how bureaucrats will dispatch more …
Popular libertarian voice Dave Smith's endorsement of Trump signals a larger shift in the liberty movement, as key figures like Rand Paul, Ron Paul, and Thomas Massie coalesce around Trump's campaign - highlighting how pragmatic libertarians are choosing strategic influence …
As governments worldwide move to ban social media platforms and criminalize online speech - from Brazil's complete ban of X to UK police monitoring citizens' posts - this episode reveals how quickly digital freedom can vanish overnight and why America …
A Marine veteran's raw journey from trauma to transformation reveals how questioning everything, embracing vulnerability, and exploring unconventional healing methods can lead to profound personal growth and self-discovery.
Rethink your approach to wealth and freedom by exploring unconventional strategies like offshore investing and international diversification, as traditional political activism and US-centric investing may no longer be enough to secure your financial future in an increasingly uncertain global economy.
Libertarians must shift from selling features to solving problems, ditching the "autistic approach" for emotional connections, to effectively communicate their ideas and win hearts and minds.
@PeterGillooly from @twc_health shows how our healthcare system's perverse incentives are costing you money and potentially your health, and teaches how taking control through early intervention and medical autonomy could be your lifesaver in a world where hospitals and insurance …
@BNicholsLiberty and @HeyRemso challenge conventional political wisdom, exposing the dire consequences of unchecked immigration, the critical role of Pennsylvania in the 2024 election, and the potential fallout of third-party voting, ultimately questioning whether America is on the brink of losing …
A Kenyan farmer challenges Western climate policies, arguing that fossil fuels are essential for Africa's development and poverty reduction, not a threat to be eliminated.
Glue your ideas to their brains: the sticky science of unforgettable communication.
Using a banana farmer's dilemma as a relatable example, this episode unravels the complex interplay of supply, demand, and pricing in a free market economy, revealing how these forces shape every business decision and consumer purchase in our daily lives.
Financial expert Joe Lombardi warns of economic disaster under a potential Harris presidency and reveals unconventional strategies to protect your wealth, regardless of who wins the 2025 election.
Millennials are reshaping American politics as they face unique economic challenges and demand fresh voices in leadership, while also grappling with unexpected issues like drug-affected marine life, highlighting the urgent need for younger generations to get involved and make their …
Brian explores the unsettling shift he's observed in many of his friends who have gone from questioning authority to blindly following government mandates and expert narratives, urging listeners to maintain critical thinking and value individual liberty in an increasingly compliant …
Expert storyteller Andrea Sampson reveals how to use emotional language, sensory details, and a five-step framework to craft compelling narratives that make complex ideas stick, build trust, and inspire positive change in business, media, and everyday life.
Libertarians must confront the real-world complexities of the border crisis, abandoning mockery for empathy and offering practical solutions that balance principles with reality, or risk irrelevance in crucial policy debates.
The recent Trump-Biden debate exposed Biden's apparent cognitive decline and reinvigorated Trump's campaign, potentially reshaping the entire 2024 election landscape and throwing the Democratic Party into chaos.
Explore why increased education funding isn't improving student outcomes, challenging listeners to reconsider how we structure and fund our schools to truly benefit teachers and students. Copy Retr
@BenjaminAyanian explains how progressive economic policies often harm society's most vulnerable by misdiagnosing problems and creating detrimental unintended consequences.
Steve Hayes explores the stark contrasts between Trump and Biden's tax plans, painting a vivid picture of America's economic future and the potential for a fairer, simpler tax system under the FairTax plan.
Tax expert @scottahodge reveals the shocking ways taxes secretly control our lives, driving up costs and stifling economic growth, and offers a compelling vision for a simpler, fairer tax system that could unleash prosperity and freedom for all.
Halli Faulkner from @yes_everykid_f explores the transformative potential of school choice, discussing how empowering parents and breaking down traditional barriers to educational options can revolutionize the future of education in America.
Brian Nichols explains why libertarians need to shift their focus from preaching to the choir to effectively selling their ideas to a broader audience by understanding and addressing the kitchen table issues that matter most to voters, rather than getting …
Beekeeper Steven Brown reveals the shocking extent of government overreach in New Zealand, detailing how authorities destroyed $2 million worth of his beekeeping equipment and products, and then billed him for the destruction, highlighting the dire consequences of unchecked bureaucratic …
@Homeschool_LLC shares how homeschooling empowers parents to provide a personalized, efficient, and creativity-fostering education that prepares children for an ever-changing future while strengthening family bonds.
In this thought-provoking episode, Brian Nichols and host Randy Wilinski explore the art of engaging in productive, nuanced conversations amidst a polarized political landscape, emphasizing the importance of curiosity, good-faith discussions, and focusing on root causes to foster personal growth …
Self-made multimillionaire @Thedropoutmm shares his inspiring journey and the invaluable lessons he learned while building a business empire without a college degree or startup capital, emphasizing the crucial role of perseverance, mentorship, and coachability in achieving entrepreneurial success against all …
Rewire your brain for sales success by mastering the internal art of influence, living your values, and embracing curiosity to uncover your prospects' true needs and have your best year ever.
Michael Pickens returns to share his insights on reprogramming your subconscious mind for success by setting clear goals, breaking them down into actionable steps, and using powerful tools like affirmations and visual reminders to stay focused and motivated on your …
AI expert @JoeGulesserian returns to explore the potential consequences of AI on democracy, employment, and society, warning of a dystopian future marked by mass unemployment, corporate-government collusion, and the erosion of individual freedom, while offering strategies for adapting and resisting …
@mkibbe explores how the liberty movement can harness the power of culture, comedy, and storytelling to create a compelling vision for a freer future, celebrating recent victories and supporting the unsung heroes who are fighting for freedom on the front …
@CarlSzabo explores the unintended consequences of government overreach in the digital realm, emphasizing the importance of parental responsibility and targeted solutions in protecting children online while preserving privacy and free speech rights for all Americans.
Embrace your authentic leadership voice, harness the power of storytelling, and rewrite your sales mindset to scale your business while staying true to your values, as shared by Justin Janowski, founder of Faith 2 Influence, in this insightful conversation with …
@mattfrendewey shares how the closure of a failed micro school in West Virginia demonstrates the true power and importance of school choice in holding educators accountable and empowering parents to make the best decisions for their children's education.
In this groundbreaking episode, recorded during Amp America's first-ever Twitter/X Spaces, Brian Nichols and "The eXtremist Files" producer Matt Edwards explore the power of satire in challenging extreme political narratives, revealing how humor can be a potent tool for exposing …
Amid despairing predictions, Brian makes an impassioned case that ordinary citizens reclaiming active empowerment through local community renewal centered on timeless truths, not partisan politics, can rescue the fraying American fabric.
A retiree fights an extortionate $23,000 California home-building fee all the way to the Supreme Court to defend property rights and rein in a dystopian system allowing unchecked legislative power grabs that drive up housing prices.
Biden's reckless spending fuels historic inflation that crushes families, while Bill Maher's fake libertarian virtue signaling is exposed by Patrick Bet-David's principled consistency.
After overcoming her own health crisis, Sonia Gomez is on a mission to transform our broken food system by empowering families to take control of their health and build self-reliance through homesteading.
Host Brian Nichols and guest Karl Becker discuss transforming sales through embracing the powerful human truths and motivations lying below the surface that typical tactics never uncover.
Brian Nichols & @Jtodd601 expose the conversational pitfalls sabotaging holiday political talks and detail tactics to foster genuine dialogue on charged issues.
@RealSpikeCohen and @whiteflagapp founder @Jonny_McCoy have a raw, inspiring discussion about embracing peer support and human connection to transform mental health and save lives.
Chad Stewart discusses how schools are killing creativity in kids and solutions like homeschooling to nurture imagination and empower the next generation.
Former NFL executive @PaulEpsteinLA reveals his strategies for playing offense in business and life, overcoming adversity, making fast confident decisions, and building unshakeable confidence by consistently acting on your values.
Robert Lee discusses why candidates need to connect with people's issues and provide valuable solutions without anger, discussing the secrets behind successful political marketing campaigns and the importance of connecting with voters on a personal level.
Former pastor turned sales pro Jacob Tacher reveals the transferrable skills of questioning, listening, storytelling, and relationship-building he honed in ministry to become an expert in the art of cold calling and sales prospecting.
@libertywoody unveils innovative tactics for flipping political landscapes, leveraging sales and marketing approaches to connect with voters, and dismantling traditional strongholds.
@adamobrien_ joins to discuss the world of Bitcoin, exploring its potential future in the cryptocurrency industry, the importance of autonomous banking, and the risks and rewards of decentralized finance.
@JP_Kirby explores the alarming decline of confidence in American higher education, discussing the impact of student loan forgiveness, indoctrination on campuses, and the importance of empowering students to reclaim their freedoms and make informed choices for a brighter future.
The conversation towards abortion/Roe v. Wade has always been a heated discussion... but does it have to be that way?
After 4 and 1/2 years, we've hit an incredible milestone at The Brian Nichols Show. Not only have we hit the top 1.5% of podcasts globally , but we have just reached our 500th episode! Today, I'm sharing 5 of …
Inflation has been felt at the grocery store, at the gas pump, at the car dealership, traveling.... okay, pretty much everywhere. And yes, that means that the home building industry has been hit just as hard. How hard has it …
The fastest way to revenue growth is not finding new business - it's upselling to your existing customer base!
How can changing your outlook help your mental health AND your career prospects!?
“I fear the country I love is becoming like the country I left.”
When people are best friends with other people, they usually stay at a company.
Discover Joshua Toms' journey from socialist to a Libertarian City Council candidate, as he shares insights on wealth disparity, social issues, and the impact of local politics in Lebanon, Ohio,
@rkmcshane discuss the path to victory for top GOP & DNC candidates, shedding light on campaign strategies, key issues, and the challenges faced in the ever-evolving political landscape.
The Denver Broncos are officially up for sale, and a group of cryptocurrency enthusiasts are planning on putting their hat in the ring!
CEO Brian Fitzpatrick of @GetInQredible discusses how his company is using blockchain and third-party verification to ensure safe, quality CBD products in the cannabis industry.
Discover the key to success in leadership with trust expert Darryl Stickel on the importance of trust in organizations and society
@NickHudsonCT unmasks the TRUTH behind the COVID-19 pandemic and its political connections in this episode of The Brian Nichols Show
Using Cryptocurrency to Help Heal the World
Are we winning hearts and minds, winning elections, or both? On today's episode, I'm joined by Kenny Cody and Jeremy Todd to talk about Blake Masters recently receiving the endorsement of Libertarian US Senate candidate, Marc Victor, and the implications …
On today's episode, I'm joined once again by Kyle Sefcik, Unaffiliated Write-In for Governor of Maryland!
On today's episode, we're going back to January 2021, when I joined Matt Kibbe on his program, Kibbe on Liberty.
Healthcare access should not be limited to the wealthy, the insured, or the geographically well located. Healing is for everyone.
Talking about difficult topics doesn't have to be as bad as we think.
Today, I'll also be sharing some of my own personal call scripts that have worked for me and will give you some tips on how to create a great script that will help you in your day-to-day sales activities.
Do you ever feel like your government is making decisions without really knowing what it's doing? On today's episode, Rodgir and I discuss the danger of "do something" politics and how this type of thinking can lead to bad policy …
When a madman with a rifle started shooting at an Indiana mall this past weekend, a good guy with a gun stopped him—and saved countless lives.
How can dreaming big and focusing on bettering the individual help us build phenomenal teams?
Serving Your Clients By Being Uniquely You & By Bringing The Human Touch
On today's episode, I'm joined by Lt. Col Waldo Waldman to talk about leading with courage, building trusting partnerships, and reaching new heights in business.
In today's episode, I'm walking through 4 speeches/ads from 4 past presidents and outlining why they worked and what we can learn from them.
Bruce is running on a platform of privacy, decentralization, and digital freedom. In this episode, we talk about his campaign and how the principles behind those ideas can change our world.
GetHedge makes it simple to get paid in crypto by automatically converting your pay into Bitcoin, Litecoin, and Ethereum.
Facts don't care about your feelings? I mean, sure, facts don't care about your feelings, but feelings sell. And that's where we're losing the battle. It's the battle on actually appealing to people's feelings, and appealing to people's emotions
Speaking the truth in love means considering the other person's interests and doing it out of helping the other person. But sometimes you need to say something that they're not necessarily going to like.
Plus, why do so many folks seem to hate salemen?
Brian Nichols: "Why why is it so hard to close business? Because we make it harder than it actually has to be." Check out today's special solo episode where we dig into how to adapt with the changes, plus helping …
How can selling different help you win more business?
Mass hysteria and weaponized hypochondria have no place in healthcare.
Eric Brakey and Brian Nichols break down the top stories of 2021!
"The only way to cut through the clutter is to have a message that is going to resonate with the prospect and what's going on in their world, right at that very moment."
Stop overthinking the sales process... remember that you're selling change!
"The word freedom is very important, because it's not discussed freely and openly and courageously in academia."
Asking great questions. It is both a science AND an art.
How to grow your business and build your audience using the secret formula that elects presidents.
How is nuclear energy a solution to climate change, energy independence, and planetary prosperity?
How can a plant known as the "vine of the dead" help heal instead of simply treating symptoms in the living?
What are the two emotions that drive buyers into action? Love and...? Fear. Knowing that, how is fear being using to sell us on massive government policies with price tags ranging from the billions and even trillions of dollars. Dr. …
I've known Remso for about a number of years and have been thoroughly impressed with his ability to connect with others and create meaningful relationships with them. This quality is what drove him to start Club Memos—a group dedicated to …
Market-based solutions that create change, and how they're working to make people aware of the power they have to change their government.
How do the top sales pros get to where they are? Hard work? DNA? A little of both?
How can using expert insights help you become your prospect's go-to trusted advisor?
Today, we discuss the Falun Gong's fight against Chinese Communist Party propaganda and persecution, as we dig into the story of a group of heroes who sought to highjack the CCP corporate television broadcasts in 2002.
Selling is half the battle... helping people buy is where we win!
How can telling better stories help #SellLiberty? Matt Kibbe returns to the program to show how storytelling is a crucial tool in the toolbelt in helping illustrate our ideas and our solutions to a market of non-libertarians who are looking …
On today's episode, I present a series of reasons why libertarianism offers some brilliant solutions to many of the world's problems. We'll talk about 5 ways in which libertarianism can save humanity.
Win Your Local Election: Tips and Strategies from Our Free Ebook
The data, facts, and realities of COVID were far away from what the media and public health institutions were presenting to the world at the advent of the pandemic. And while the controlling narrative was that of lockdowns and fear …
Persuasion is a crucial skill for anyone in business—whether you're convincing your boss to give you a raise or trying to close a client on the phone. But it's not as easy as it sounds. In fact, some people spend …
Small Businesses Matter: One Owner's Inspiring Journey of Resistance and Persistence
The Good, the Bad, and the Generous: @MrBeast Under Fire
Learn how to effectively explain libertarianism to your friends and family by using sales and marketing strategies on this episode of The Brian Nichols Show
Discover the Secrets of Making Compelling Arguments and Persuading Others with VA Delegate Nick Freitas
Want to sell more? Then try saying less. Sounds counterintuitive, I know. But it’s true. In fact, many of the most successful consumer brands and political organizations in the world do just that—and it works for them. So, how can …
This week, we're going to explore this question and more as I take you through the old tale of why you should never argue with a donkey, no matter what color it claims its grass is. And how does this …
Unveiling the TRUTH behind the COVID mask delusion
House on Fire: @mattjbatt's Cautionary Tale for America's Dark Future
@AP4Liberty & @SteffiP4Liberty Unveiling the Making of 'Calvin the Coolest President
Big Changes & Exciting News - The Brian Nichols Show's Revamp!
Emily, who forced her kids to mask while hiking OUTSIDE now says we need to forgive one another for what we did and said when we were "in the dark about COVID". Today, I outline why my answer to her …
On today's episode, I'm over on Chis Goyzueta's podcast, "Making it with Chris G", where I'm helping explain how sales strategies can help musicians and artists take their craft to the next level.
Harnessing the trigger events that turn prospects into customers.
How can giving someone the opportunity to be wrong help us win more deals?
Giving business owners and entrepreneurs the Austrian economic tools, intelligence, and community to win in today's marketplace.
There is a whole separate economy emerging for the people that are just tired of the wokeness. And they just want a break.
How the "JUST DO BUSINESS" approach is the pathway for ending the generational poverty of black communities across the country, by proving that the Free Enterprise System works for everyone.
@KDCodyTN Returns to discuss how Trump's pandemic handling could make or break his 2024 prospects
On today's episode of The Brian Nichols Show, I'm joined by Morgan Bonwell (Founder, Right Strategies) to discuss the importance of building a storybrand to help candidates and campaigns effectively meet their constituents wh...
Freedom makes sense because not freedom is not only nature... freedom is science!
On today's episode of The Brian Nichols Show, I'm joined by Hannah Cox and Brad Polumbo to discuss Elon Musk potentially buying Twitter, and why the elites have been reacting like it's "the end of the world". "I just I …
Why adland has stopped selling and started saving the world.
Tolerance isn't blind acceptance. Nor is it tacit acceptance.
Returning to The Brian Nichols Show today is Dr. Patrick Moore (Author, "Fake Invisible Catastrophes and Threats of Doom") to discuss how most of the scare stories in the media today are based on things that are invisible, li...
