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Aug. 25, 2021

304: Helping People Buy School Choice -with Corey DeAngelis

304: Helping People Buy School Choice -with Corey DeAngelis

Selling is half the battle... helping people buy is where we win!

How does knowing your audience and meeting people where they're at help enact liberty-based policies?

 

Well, stop wondering, and start learning, as Corey DeAngelis returns to the program and takes us to school on not only the value of school choice, but how to effectively know your audience and meet them where they're at on the issues they care about to not only help you sell school choice, but to help them buy it.

 

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Transcript

All right. And with that, returning to The Brian Nichols Show, you know him from fighting all things, the good fight with school choice, Cory de Angeles. Welcome back to The Brian Nichols Show. Hey, thank you so much for having me. Absolutely. Cory, thank you for returning to the program. So excited to have this conversation because, my friend, you are having just such success in in bringing school choice not just to people's minds, but actually into policy. Where are we at now, how many states have now embraced funding students versus funding systems?

I think nationwide, we're at about 31 states now. So over half state of the states have some form of funding students as opposed to systems or what most people call private school choice. And this year alone, we're calling this the year of school choice, because 19 states in this year alone have enacted or expanded programs to fund students directly as opposed to funding government school buildings. Wow. And that what some one, one of the best parts about this, and the greatest part is that the teachers unions are actively destroying their own Empire, they've overplayed their hand over the past year and a half by showing the country their their true colors, and by fighting to protect themselves at the expense of families at the worst time possible. And if you look at the latest real clear Opinion Research polling on this, between April of 2020 and and June of 2021, there's been a 10 percentage point jump in support for funding students directly from 64% support in April 2020 to 74%. support in June of 2021. And I think, and some of the biggest jumps in support have been among Democrats and families who have had their kids in the public school system. So more and more families are starting to realize that there isn't any good reason to fund failing closed government run institutions when you can fund the students directly instead. And that is the survey I was talking about. And thank God I was right. The biggest jumps were from Democrats and parents of children in the public school system. So like, the way that I put this before is that COVID didn't break the public school system, it was already broke, broken in a lot of ways. In the past year and a half simply shined a spotlight on the main problem with K to 12 education in America, which happens to be a massive, long existing power imbalance between the public school monopoly and individual families. It's one thing for a government run institution to continue receiving children's education dollars year after year, despite failing to meet their needs. But it's another conversation altogether for those same failing institutions to continue receiving children's education dollars, regardless of whether they even open their doors for business. So families were scrambling over the past year and a half. And they started to realize that while they were trying to dig into their pockets to pay for alternatives, the closed buildings continue to receive their children's money while they were left stranded. And so I think it started to become clear and clear that the funding should be portable, that should follow the child to wherever they're getting an education, we wouldn't have seen all of these problems that we saw over the past year and a half, if we only had mechanisms to fund students directly, as opposed to funding these buildings that had no incentive, essentially, to cater to the needs of families. So yeah,

I mean, I was just really quick, I had this up for folks who by the way we're playing along here with the audio only version, we have a chart that the court is referring to is that the in impact of the pandemic and I'll let you get right back to their inquiry. But I'm looking over here, the biggest surprise that caught me off guard was the 11% increase in support from Democrats in terms of supporting school choice now, to 70%. That's huge. And yet we see a lot of our friends in the left argue against school choice. It's just it's it's really interesting when you see, it's the exact opposite people are actually embracing school choice in mass.

Yeah, I think part of that one is people who are normally okay with their public school started to say, well, maybe I want an exit option, just in case, maybe going forward. I want to keep my public school, which you can still have it with a school choice program or some an initiative that allows the funding to follow the charge, you can still have that money, go to your public school and ROI, you're getting the public school, but maybe they're starting to say that well, if for whatever reason. There's a situation where I do want to pull my kid out of the public school, maybe that some of that funding should follow my child to an alternative scenario. Another thing I think people I don't know how much I've had an influence on this, but I think I've influenced you to make a shirt with the new saying and By the way, thank you so much for this shirt for people listening in the audio version, it's a kid with a book. And it says fun students not systems, I think that's been really important to change the conversation from just saying school choice to saying fun students not systems because one, it's more transparent, it gets to the idea that we just want the same money that that would have went to the public school to follow the child to wherever they're getting an education, and then to it puts the other side on defense, and puts the burden of proof on them as to why we should fund buildings and not students directly. And it puts them in this really weird predicament where it's really indefensible to argue for the status quo, especially because this starts to turn a light bulb on for a lot of people that understand other programs that fund individuals as opposed to institutions. For example, with higher education, we have the Pell grant for low income students where the funding goes to the student and then they can rightfully choose between public or private, religious or non religious universities. We do the same thing with pre k programs, including the federal headstart program. We don't residentially assign low income families and tell them to a government run pre k provider and tell them we must they must take their children there. Instead, the funding goes to the family and they can choose public, private, religious or non religious providers of pre k services, and so on and so on. We do the same thing with Medicaid dollars, you can take your Medicaid dollars to private religious hospitals, if you want, you can also take it to the public provider, you can do the same thing with the same idea with food stamps, we allow the family to take the food stamps to Walmart, Safeway Trader Joe's Harris Teeter, the funding follows the decision of the individual family unit. And it only it's weird to me, because a lot of the people that support all these other initiatives where the funding goes to people, they get all up in arms, about allowing funding to follow the individual only when it comes to the in between years of K through 12 education and the only difference there is power dynamics. And Brian, you know this because I'd say it so many times. But choice is the norm when it comes to higher education pre k in just about any other industry in the United States. But choice threatens and entrenched special interests, that would otherwise profit from getting your children's education dollars, regardless of how well they do, regardless of the satisfaction levels of the families. And what we've seen over the past year or year and a half, regardless of whether they even open their doors for business. So they fight really hard against any change to the status quo. I mean, this should not be a partisan issue. And hopefully, according to that polling, if that's correct, it's becoming less of a partisan issue. And I think part of that has to do with people starting to understand the concept of funding students directly as opposed to this term school choice, which a lot of people don't really even know what that means.

Oh, and how important is it to not always be playing defense, I love that you are focusing on this, because this is something I have been raising up here on the program to the audience. And what we've been talking about across the board is the importance of making sure that we're setting the narrative because even if, you know, let's just pretend that we're we're having our ideological opponents being good faith actors, they are still having the opportunity to set the narrative to whatever it wants to be. And again, as you said, Cory, then we're on the defensive. So now let's start setting that narrative. Let's start meeting people where they're at and showing them This isn't It's not what you think it is, and explain it in that way to actually sell this solution. So let's sell that solution. You're seeing states they're they're passing school choice, and mass, and you've gone through in previous episodes, and on Other appearances, the the value of school choice, but let's talk about the outcomes, the results, what are some case studies that we can look to right now that you're gonna say, you know, what, Brian, if I ever had to look at somebody there, they're maybe a little on the fence with school choice, I point them to this example. And it's almost a silver bullet every single time. What's that argument for you?

Ask the individual family what they want. I mean, that's the best evidence that there is, when when families have the opportunity to choose an alternative. They do it in large numbers. I used to point to the scientific evidence on this a lot. But I've come to start to realize that the more powerful argument is that families know more about their children's needs than bureaucrats sitting in offices hundreds of miles away. Regardless of what the quote unquote academic studies say on the topic. Family shouldn't need to use academic studies to prove why they should be able to choose their children's education. The burden of proof should be on the other side for the government's to try to argue why families should not have the right to choose their children. All environments. So I mean, just look at the waitlist for charter schools all across the country, there's consistently hundreds of 1000s of student names on charter school waitlist. So there's just families begging for the opportunity to get away. Look at what the teachers union say, whenever you propose allowing families to have an exit option, there first responses, oh, my goodness, you're trying to destroy public education, you're going to destroy our public schools. That's the best evidence we have, that the providers of our children's educational services, the monopoly understands that they're not doing a good job, and the families are not satisfied with the product that they're serving. So I think that's the best evidence there is. But I mean, I've talked about this on the previous podcast, probably that there's 17 random assignment studies that show that look at the the experiences of kids winning a lottery to attend a private school through a voucher program, compared to those students who lost the lottery, and who, for just based on random chance were stuck going to the traditional schools, they kid 10 out of the majority of those 17 random assignment evaluations find statistically significant positive effects on academic outcomes in either math or reading for some or all students. And all of these studies find that these outcomes at a fraction of the costs because the voucher programs are written in ways the bills are written in ways to where the kids using the voucher get a lot less than they would have gotten in the traditional schools. So for example, in DC, where I live, we have the DC Opportunity Scholarship Program. And the DC public schools spend well over $30,000 per child per year, according to the US Census Bureau. And if you want to look at National Center for Education Statistics, there's pretty clearly documented they spend over $30,000 per kid, the voucher students only received about $10,000 per kid in the latest school year. And so they get about the same outcomes academically in DC, and much higher reports of satisfaction and safety at a third of the cost. Of course, the media is going to focus on the test score results, which are about the same between the two sectors. But oftentimes the media will overlook the fact that the satisfaction rates are much higher, the the attendance rates are much higher, the reports of safety are much higher, all at a third of the cost, which which is just a win win scenario for taxpayers and the the users of the program as well. So yeah, but look, there's there's tons of scientific evidence suggesting that students using voucher programs are more satisfied, there's about 30 studies on that topic, almost all of them if not all of them find the students using these programs are more satisfied than they would have been. They report higher levels of safety. And they there's also six studies linking school choice to crime reduction, and all six of them are peer reviewed and find statistically significant reductions in crime, which goes to show you families are choosing these schools based on a lot of different things that aren't always going to be measured by test scores they might be measured by it's some something captured in these reports of safety that aren't measured by math or reading test scores. So it could be the safety of the school, it could be the gang activity in the school, it could be these other non cognitive environmental outcomes that are improved, that that can't be captured just by a math or reading test score. So but but again, I'll just go back and say, Look, you don't know better than this family knows for their own kid, they should be able to have that choice. And if you if you think otherwise, the burden of proof should be on you as to why you we should force these kids into schools that are failing them,

as well, you know, the value of telling those stories. And actually, last week, we had on the show, Philip Stutz, he's a you know, one of the top minds in marketing in terms of politics, he's pretty much been behind the scenes for name, name, your your GOP election have any significance in the past, you know, 1520 years and most notably, or I guess, more maybe more recently, in terms of looking at the significance now his his role that he played in helping one Rhonda Santos get elected back in 2018. And Cory, that the number one issue that they focused on, was that a school choice? So he went out and we see the value of having these conversations with the the parents, the kids who are impacted directly by these policies. You're going out you're having these conversations, not only with lawmakers, but also with yes, those people who are directly impacted both the parents and the students, but also the teachers when you're when you're out having those conversations. Cory, do you have any stories that stick out that anybody is really, you know, brought to you in terms of the Back to school choice on them or or somebody in their their lives.

Yeah, and I will say in 2018, The Wall Street Journal credited the victory of Rhonda Santas to school choice moms. They call them school choice moms. Andrew Gilliam, his opponent came out strong against the scholarships. I think he said some long lines that he was going to take away scholarships. In Florida, they already had over 100,000 scholarships that were being used to attend private schools. And these are disproportionately lower income families, the average family student using a scholarship to attend a private school at the K to 12 level through the Florida tax credit scholarship program, latest data suggests that they come from household incomes of around 27 $28,000 total. And so when when families have that benefit, they start to make school choice, a primary voting issue. And so you got you know, a lot of these families who would have statistically been more likely to vote for the Democrat, once they heard that he was going to take their children's educational setting that's working for them away. They said, Okay, well, I'm gonna they turned out in large numbers for the other guy that was going to protect their ability to choose their children's education. So they made school choice a voting issue. And I think that's why teachers unions are so afraid of any proposal to to empower families, because the unions know that once people get a little bit of a taste of educational freedom, they'll fight like how to prevent any of the teachers union monopoly, from ripping that away from them. And so the unions know that the families will become this new kind of special interest in the K through 12. setting where, one, even when you get your foot in the door with a small program, that's likely to increase over time because those families are going to fight to keep it and other families are going to say, Oh, this isn't so bad, the public school didn't, it didn't just get destroyed, actually, they're doing a lot better because of competitive pressures. And then it's easier to make the case to expand the program. Going forward, I will say there was an interesting story in the Washington Examiner, by a student that use the Florida tax credit scholarship program, I think their name was Elijah. And they highlight a story of this student that said that that it was a they were an LGBTQ student. I don't remember their preferred pronoun. But but they had made the case, or the argument that they were feeling like, they were just so bullied in the public school setting, that the scholarship actually saved their life. So this is another reason why I think it's important not to regulate these programs based on standardized test score results, when something like being bullied everyday might not get translated into the into an evaluation that academics are doing at their desks. And they don't, they can't really see what's going on, on on on the ground with the individual students. So I thought that was a story that was very interesting to me. Another one is from one of my colleagues actually at the American Federation for children, Walter Blake blanks, Jr. He actually was a beneficiary of a voucher program in Ohio. And he, he credits that program to saving his life, I believe, for similar types of reasons. There was more bullying going on in the public school setting. And he's been very successful, spreading the word with school choice, he actually had a round table, meaning he was included in a viral video with former President Trump. And I think one of the interesting clips was when he Trump was asking everybody what they wanted to do when they when they grew up. And Walter said something along the lines like I'm coming for your job, because he wants to go into politic politics going forward. So those are just a couple of stories.

It's important to tell those stories, right? Because at the end of the day, this is this is the real story that people care about, because they want to see not just the positive outcomes, but they also want to make sure that Yeah, are those worst case scenarios, actually, the worst case scenarios, and I think 2020, Cory, was a resounding yes to a lot of those worst case scenarios. Across the board. I just had Tiffany justice on the program. She's from moms for liberty, and just the number of parents who are irate. I mean, it was 26 states 80 plus chapters for an organization that's just under a year old. Wow. I mean, that speaks to that. There are people out there right now, who they saw firsthand that when push came to shove, their public schooling system just adamantly failed and just across the board, And they are looking for these solutions. So as we go towards the end of the show, Cory, let's focus on this. When you're going out and you're talking to people, what are you finding is the best pitch, if you will, to pique interest? to get people to say, Yes, I would like to learn more about school choice. Is it something along the lines of specifically asking about that person, as we've talked about today? And figuring out what their needs are in terms of are they just a taxpayer? Do they have kids in the system? Or is there something else that you're finding? That's actually getting people to say, Cory, tell me more?

Well, it really depends on who I'm talking to. If I'm talking to someone on the right, I'll talk about competition and how the public schools may not be providing an adequate education. Or maybe they're indoctrinating the kids in a way that they that they don't agree with. If I'm talking to someone on the left, it'll be more about a conversation about equity, that advantaged families already have school choice, they can already afford to live in neighborhoods that tend to be residentially assigned to the best public schools are more likely to be able to afford to pay out of pocket for private school tuition and fees, and more likely to be able to afford the costs of adequate home based education funding students directly allows more families to access these types of alternatives. And in that way, school choice is an equalizer. So really, yeah, you want to talk to see who you're talking to, and to see what's important to them. But at the same time, I think, regardless of political background, I think the most compelling argument has been look, in the public school system, we spend $16,000, on average per student, that money should follow the child's wherever they're getting an education, we should fund students directly, just like we do with Pell grants for higher education and with pre k programs where we don't residentially assign families to a government run institution, regardless of their choice. We fund the people directly. And that works for both sides. Look, I mean, when you're talking to someone from from the left, they're more likely to support these programs like food stamps, and Pell Grants and pre k programs. So that's a really easy argument to make. But at the same time, when you apply this logic, to a conversation with someone that's more from the right, this isn't an argument about whether we should have food stamps, or whether we should have Pell grants or whether we should have pre k programs at all. It's an argument about, look, we have the funding, we're already allocating towards these programs, if we're going to have these programs at all, the funding should go to people, and it should follow them to wherever they would like to take those dollars, as long as it's an approved provider of educational services. And it doesn't have to be a conversation about well, do you like food stamps read do not like food stamps. It's just getting, I think getting people to understand the logic of funding students directly is the most powerful argument.

I think my audience is smiling because they know exactly what I'm gonna say. And they're gonna say, yeah, we get it, Brian, as you and Chris Goyzueta. always talk about know your audience and meet people where they're at the idea that Oh, hey, guess what the reason I'm having you on the show, Cory is because not only are you living by that, but you're actually showing it works. You're not only getting people, as I said, at the beginning of the show, to pay attention to school choice, but you're now getting policy into action, and you're making people's lives better, how empowering that is to know that we have the ability when we know how to effectively communicate these ideas and these solutions to your average person, that we can really make a difference. So how about this, my friend? As we're wrapping up, Cory, what would you want to make sure the audience takes away from today's conversation, anything you you want to make sure you leave them with?

We should fund students not systems. And on that note, if you want to help the fight for funding, students directly go to fund students, not systems.org fund students, not systems.org. And you can track bills that are in your state to do just that, and to empower more families, because that's where the action really is. I mean, I think we've got the battle. I think we're victorious when it comes to the logical arguments of funding students directly. But we need to take that next step, which a lot of states have done this year 19 states have expanded or enacted programs to fund students directly and we're calling this the year of school choice, but we need to continue that momentum. And the best way to do that is to track the bills that are in play in your particular state. For example, just a few weeks ago, Pennsylvania, a legislator out there, Andrew Lewis introduced something House Bill one, which is a universal education savings account program, the purest form of funding students, not systems, but where you have to pressure the legislators and call and email your legislators to let them know That they should take votes on these things. And because if they don't get a vote, nothing is actually going to happen on the ground. So if you want to import power more families, again, go to fun students, not systems.org. So you can track all of this activity,

fun students, not systems, folks, if you also want to go ahead, by the way, and get that awesome t shirt that Corey was rocking there earlier in the episode. There it is. That's right. I will make sure I include that link in the show notes. But also, we have a bunch of other fun students not systems, swag from garden flags to protest signs, all that in between. We'll include that link there in the show notes. But with that being said, it's always a blast having you on Cory, thank you for fighting the good fight. And actually taking the ideas. We talked about bringing them to people right now where they are seeing the problems and offering solutions. Thank you for all you're doing with that being said, Cory de Angeles. Thanks for joining the program.

And thank you so much for having me.

Transcribed by https://otter.ai

Corey DeAngelis Profile Photo

Corey DeAngelis

National Director of Research

Corey DeAngelis is the national director of research at the American Federation for Children, the executive director at Educational Freedom Institute, an adjunct scholar at the Cato Institute, and a senior fellow at Reason Foundation. He was named on the Forbes 30 under 30 list for his work on education policy and received the Buckley Award from America’s Future in 2020.

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Oct. 11, 2022

603: Changing Hearts, Minds, & Laws to Build a Freer Society

Market-based solutions that create change, and how they're working to make people aware of the power they have to change their government.

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March 16, 2022

461: NFL Extravaganza: BuyTheBroncos DOA! (with Sean O'Brien)

The Denver Broncos are officially up for sale, and a group of cryptocurrency enthusiasts are planning on putting their hat in the ring!

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Sept. 20, 2022

588: Good People Bring Out the Good in People - The Importance of Com…

I've known Remso for about a number of years and have been thoroughly impressed with his ability to connect with others and create meaningful relationships with them. This quality is what drove him to start Club Memos—a group dedicated to …

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March 25, 2022

469: Why This Chinese Immigrant Fears the United States is on a Path …

“I fear the country I love is becoming like the country I left.”

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May 3, 2021

240: The Unified Theory of Scare Stories -with Dr. Patrick Moore

What are the two emotions that drive buyers into action? Love and...? Fear. Knowing that, how is fear being using to sell us on massive government policies with price tags ranging from the billions and even trillions of dollars. Dr. …

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March 29, 2022

471: You Can Do It! Spread Positivity... Recklessly! (feat. Brian Nic…

How can changing your outlook help your mental health AND your career prospects!?

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April 4, 2022

473: Mastering the Upsell (with Victor Antonio)

The fastest way to revenue growth is not finding new business - it's upselling to your existing customer base!

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June 11, 2021

262: Imagine A World Without Veteran Suicide -with Wyly Gray from Vet…

How can a plant known as the "vine of the dead" help heal instead of simply treating symptoms in the living?

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April 15, 2022

482: Why Do the Elites HATE Elon Musk So Much!? (with Hannah Cox & Br…

On today's episode of The Brian Nichols Show, I'm joined by Hannah Cox and Brad Polumbo to discuss Elon Musk potentially buying Twitter, and why the elites have been reacting like it's "the end of the world". "I just I …

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April 27, 2022

490: Building a Story Brand and Using the Right Strategies (with Morg…

On today's episode of The Brian Nichols Show, I'm joined by Morgan Bonwell (Founder, Right Strategies) to discuss the importance of building a storybrand to help candidates and campaigns effectively meet their constituents wh...

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July 28, 2021

289: The Future of Nuclear Energy -with Mark Schneider

How is nuclear energy a solution to climate change, energy independence, and planetary prosperity?

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May 2, 2022

493: Can't Sell, Won't Sell - Advertising, Politics, & Culture Wars (…

Why adland has stopped selling and started saving the world.

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May 5, 2022

496: Tolerance vs. Acceptance & Setting Narratives vs. Responding to …

Tolerance isn't blind acceptance. Nor is it tacit acceptance.

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May 6, 2022

497: Fake Invisible Catastrophes and Threats of Doom! (with Dr. Patri…

Returning to The Brian Nichols Show today is Dr. Patrick Moore (Author, "Fake Invisible Catastrophes and Threats of Doom") to discuss how most of the scare stories in the media today are based on things that are invisible, li...

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May 9, 2022

498: How to Talk About Roe v. Wade /Abortion without Tempers Flaring …

The conversation towards abortion/Roe v. Wade has always been a heated discussion... but does it have to be that way?

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May 11, 2022

500: 5 of My Favorite Episodes From Over the Past 500 Shows (feat. Br…

After 4 and 1/2 years, we've hit an incredible milestone at The Brian Nichols Show. Not only have we hit the top 1.5% of podcasts globally , but we have just reached our 500th episode! Today, I'm sharing 5 of …

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May 17, 2022

504: How Has Inflation Impacted Small Business? (with David Belman)

Inflation has been felt at the grocery store, at the gas pump, at the car dealership, traveling.... okay, pretty much everywhere. And yes, that means that the home building industry has been hit just as hard. How hard has it …

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Aug. 18, 2021

300: The Undefeated Marketing System -with Phillip Stutts

How to grow your business and build your audience using the secret formula that elects presidents.

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Oct. 29, 2021

365: How Do You Ask Great Questions?! -with Tim Wackel

Asking great questions. It is both a science AND an art.

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Nov. 8, 2021

375: Being Courageous in the Name of Freedom & Truth (Feat. Dr. Adria…

"The word freedom is very important, because it's not discussed freely and openly and courageously in academia."

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June 7, 2022

518: How Is this Old-School Retro Gamer Enhancing the Sales Experienc…

When people are best friends with other people, they usually stay at a company.

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July 17, 2023

748: Grassroots Efforts & Local Elections - Establishing Trust with V…

Discover Joshua Toms' journey from socialist to a Libertarian City Council candidate, as he shares insights on wealth disparity, social issues, and the impact of local politics in Lebanon, Ohio,

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July 15, 2023

747: Decoding the Path to Victory - 2024 Election Insights for Trump,…

@rkmcshane discuss the path to victory for top GOP & DNC candidates, shedding light on campaign strategies, key issues, and the challenges faced in the ever-evolving political landscape.

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Sept. 29, 2021

335: You're Selling Change! -with Victor Antonio

Stop overthinking the sales process... remember that you're selling change!

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April 10, 2023

711: Do You Know What's REALLY in Your Cannabis Products? 🌿

CEO Brian Fitzpatrick of @GetInQredible discusses how his company is using blockchain and third-party verification to ensure safe, quality CBD products in the cannabis industry.

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Feb. 9, 2023

678: How to Build Trust (Works EVERY SINGLE Time)

Discover the key to success in leadership with trust expert Darryl Stickel on the importance of trust in organizations and society

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Jan. 30, 2023

670: The COVID Conspiracy - UNMASKED

@NickHudsonCT unmasks the TRUTH behind the COVID-19 pandemic and its political connections in this episode of The Brian Nichols Show

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Dec. 3, 2021

396: Cutting Through the Clutter -with Art Sobczak

"The only way to cut through the clutter is to have a message that is going to resonate with the prospect and what's going on in their world, right at that very moment."

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Nov. 2, 2022

616: GOP vs. LP? - Are We Winning Hearts & Minds, Winning Elections, …

Are we winning hearts and minds, winning elections, or both? On today's episode, I'm joined by Kenny Cody and Jeremy Todd to talk about Blake Masters recently receiving the endorsement of Libertarian US Senate candidate, Marc Victor, and the implications …

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Oct. 21, 2022

611: Fighting for What Matters - Kyle Sefcik, Unaffiliated Write-In f…

On today's episode, I'm joined once again by Kyle Sefcik, Unaffiliated Write-In for Governor of Maryland!

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Sept. 23, 2022

591: To Sell Freedom, Listen More

On today's episode, we're going back to January 2021, when I joined Matt Kibbe on his program, Kibbe on Liberty.

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Jan. 1, 2022

423: 2021's TOP 3 STORIES OF THE YEAR (Crossover episode with Eric Br…

Eric Brakey and Brian Nichols break down the top stories of 2021!

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Dec. 27, 2021

419: Let's Talk Omicron -with Dr. Eric Larson

Mass hysteria and weaponized hypochondria have no place in healthcare.

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Sept. 12, 2022

582: Call Scripting 101 - Proven Call Scripting Tips to Help you DOMI…

Today, I'll also be sharing some of my own personal call scripts that have worked for me and will give you some tips on how to create a great script that will help you in your day-to-day sales activities.

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Sept. 6, 2022

578: The Danger of "DO SOMETHING!" Politics

Do you ever feel like your government is making decisions without really knowing what it's doing? On today's episode, Rodgir and I discuss the danger of "do something" politics and how this type of thinking can lead to bad policy …

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July 18, 2022

547: HERO 22-Year-Old Ends Mass-Shooting - How a Good Guy with a Gun …

When a madman with a rifle started shooting at an Indiana mall this past weekend, a good guy with a gun stopped him—and saved countless lives.

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Feb. 21, 2022

446: Sell Different! (with Lee Salz)

How can selling different help you win more business?

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Nov. 26, 2021

391: The #1 Thing Holding You Back From Closing More Business (feat. …

Brian Nichols: "Why why is it so hard to close business? Because we make it harder than it actually has to be." Check out today's special solo episode where we dig into how to adapt with the changes, plus helping …

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Aug. 24, 2022

569: Never Fly Solo & The 7 Wingman Principles

On today's episode, I'm joined by Lt. Col Waldo Waldman to talk about leading with courage, building trusting partnerships, and reaching new heights in business.

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July 21, 2023

749: Rethinking the College Experience - Student Loan Forgiveness & t…

@JP_Kirby explores the alarming decline of confidence in American higher education, discussing the impact of student loan forgiveness, indoctrination on campuses, and the importance of empowering students to reclaim their freedoms and make informed choices for a brighter future.

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July 28, 2023

751: Bitcoin - The Future of Money in a Digital World!?

@adamobrien_ joins to discuss the world of Bitcoin, exploring its potential future in the cryptocurrency industry, the importance of autonomous banking, and the risks and rewards of decentralized finance.

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Aug. 8, 2023

756: Winning Hearts & Votes - The Power of Persuasion in Political Ca…

@libertywoody unveils innovative tactics for flipping political landscapes, leveraging sales and marketing approaches to connect with voters, and dismantling traditional strongholds.

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Aug. 16, 2023

759: Cold Calling Mastery with The SDR Whisperer - Prospecting SECRET…

Former pastor turned sales pro Jacob Tacher reveals the transferrable skills of questioning, listening, storytelling, and relationship-building he honed in ministry to become an expert in the art of cold calling and sales prospecting.

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Sept. 3, 2023

764: The Political Marketing Playbook - The Ultimate Guide to Politic…

Robert Lee discusses why candidates need to connect with people's issues and provide valuable solutions without anger, discussing the secrets behind successful political marketing campaigns and the importance of connecting with voters on a personal level.

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Sept. 8, 2023

766: Your Potential UNLOCKED - The NFL Exec's Secrets to Playing Offe…

Former NFL executive @PaulEpsteinLA reveals his strategies for playing offense in business and life, overcoming adversity, making fast confident decisions, and building unshakeable confidence by consistently acting on your values.

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Sept. 28, 2023

772: The Creativity CRISIS - Chad Stewart on Igniting Creativity & Pr…

Chad Stewart discusses how schools are killing creativity in kids and solutions like homeschooling to nurture imagination and empower the next generation.

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Oct. 13, 2023

776: Alone No More - How the WhiteFlag App is Rewriting the Rules on …

@RealSpikeCohen and @whiteflagapp founder @Jonny_McCoy have a raw, inspiring discussion about embracing peer support and human connection to transform mental health and save lives.

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Dec. 2, 2023

788: Common Ground for Uncommon Times - How to Break Bread Without Br…

Brian Nichols & @Jtodd601 expose the conversational pitfalls sabotaging holiday political talks and detail tactics to foster genuine dialogue on charged issues.

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Dec. 22, 2023

794: Selling Below the Surface - Navigating Hidden Buying Motivators …

Host Brian Nichols and guest Karl Becker discuss transforming sales through embracing the powerful human truths and motivations lying below the surface that typical tactics never uncover.

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Dec. 28, 2023

796: Is Our Food System Failing Us?

After overcoming her own health crisis, Sonia Gomez is on a mission to transform our broken food system by empowering families to take control of their health and build self-reliance through homesteading.

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Feb. 7, 2024

808: Bill Maher EXPOSED as FAKE "Libertarian"

Biden's reckless spending fuels historic inflation that crushes families, while Bill Maher's fake libertarian virtue signaling is exposed by Patrick Bet-David's principled consistency.

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Feb. 12, 2024

810: Charged $23K Tax to Build on My Own Land?!

A retiree fights an extortionate $23,000 California home-building fee all the way to the Supreme Court to defend property rights and rein in a dystopian system allowing unchecked legislative power grabs that drive up housing prices.

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Feb. 15, 2024

811: The Kitchen Table Strategy - Changing Minds Where It Matters Most

Amid despairing predictions, Brian makes an impassioned case that ordinary citizens reclaiming active empowerment through local community renewal centered on timeless truths, not partisan politics, can rescue the fraying American fabric.

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March 9, 2024

819: Laughter vs. Lunacy - Redefining Extremism in the Age of Woke Cu…

In this groundbreaking episode, recorded during Amp America's first-ever Twitter/X Spaces, Brian Nichols and "The eXtremist Files" producer Matt Edwards explore the power of satire in challenging extreme political narratives, revealing how humor can be a potent tool for exposing …

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March 14, 2024

822: The School Choice REVOLUTION - Parental Power in a New Era of Ed…

@mattfrendewey shares how the closure of a failed micro school in West Virginia demonstrates the true power and importance of school choice in holding educators accountable and empowering parents to make the best decisions for their children's education.

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March 21, 2024

824: Rewrite Your Sales Story - Remove Resistance, Embrace Success, &…

Embrace your authentic leadership voice, harness the power of storytelling, and rewrite your sales mindset to scale your business while staying true to your values, as shared by Justin Janowski, founder of Faith 2 Influence, in this insightful conversation with …

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March 28, 2024

827: The TSA of the Internet - Why Online ID Requirements WON'T WORK

@CarlSzabo explores the unintended consequences of government overreach in the digital realm, emphasizing the importance of parental responsibility and targeted solutions in protecting children online while preserving privacy and free speech rights for all Americans.

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April 5, 2024

831: Why Culture Trumps Politics - How is Laughter is Sparking a Libe…

@mkibbe explores how the liberty movement can harness the power of culture, comedy, and storytelling to create a compelling vision for a freer future, celebrating recent victories and supporting the unsung heroes who are fighting for freedom on the front …

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April 12, 2024

834: AI Apocalypse? - Navigating the End of Work as We Know It

AI expert @JoeGulesserian returns to explore the potential consequences of AI on democracy, employment, and society, warning of a dystopian future marked by mass unemployment, corporate-government collusion, and the erosion of individual freedom, while offering strategies for adapting and resisting …

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April 22, 2024

838: The Ozempic Era - Treating Symptoms vs. Addressing the Root Cause

Michael Pickens returns to share his insights on reprogramming your subconscious mind for success by setting clear goals, breaking them down into actionable steps, and using powerful tools like affirmations and visual reminders to stay focused and motivated on your …

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April 26, 2024

840: "Be Curious, Not Judgmental!" - Ted Lasso & Mastering the Art of…

Rewire your brain for sales success by mastering the internal art of influence, living your values, and embracing curiosity to uncover your prospects' true needs and have your best year ever.

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May 3, 2024

843: The Dropout Millionaire - How Can Mentors Help You Uncover Billi…

Self-made multimillionaire @Thedropoutmm shares his inspiring journey and the invaluable lessons he learned while building a business empire without a college degree or startup capital, emphasizing the crucial role of perseverance, mentorship, and coachability in achieving entrepreneurial success against all …

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May 8, 2024

845: Ideology vs. Identity - Separating Beliefs from the Self

In this thought-provoking episode, Brian Nichols and host Randy Wilinski explore the art of engaging in productive, nuanced conversations amidst a polarized political landscape, emphasizing the importance of curiosity, good-faith discussions, and focusing on root causes to foster personal growth …

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May 17, 2024

849: Debunking the Myths About Homeschooling

@Homeschool_LLC shares how homeschooling empowers parents to provide a personalized, efficient, and creativity-fostering education that prepares children for an ever-changing future while strengthening family bonds.

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May 29, 2024

854: Why is the New Zealand Government Destroying Beehives?

Beekeeper Steven Brown reveals the shocking extent of government overreach in New Zealand, detailing how authorities destroyed $2 million worth of his beekeeping equipment and products, and then billed him for the destruction, highlighting the dire consequences of unchecked bureaucratic …

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June 7, 2024

858: The BIGGEST Mistake Libertarians Make in Politics

Brian Nichols explains why libertarians need to shift their focus from preaching to the choir to effectively selling their ideas to a broader audience by understanding and addressing the kitchen table issues that matter most to voters, rather than getting …

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June 10, 2024

859: Debunking MYTHS About School Choice and Funding

Halli Faulkner from @yes_everykid_f explores the transformative potential of school choice, discussing how empowering parents and breaking down traditional barriers to educational options can revolutionize the future of education in America.

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June 12, 2024

860: Why Your Paycheck is SMALLER Than it Should Be - The Tax Secret …

Tax expert @scottahodge reveals the shocking ways taxes secretly control our lives, driving up costs and stifling economic growth, and offers a compelling vision for a simpler, fairer tax system that could unleash prosperity and freedom for all.

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June 17, 2024

862: What Happens to Taxes if Trump or Biden Wins in 2024?

Steve Hayes explores the stark contrasts between Trump and Biden's tax plans, painting a vivid picture of America's economic future and the potential for a fairer, simpler tax system under the FairTax plan.

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June 24, 2024

865: How Progressive Policies Hurt the Poor

@BenjaminAyanian explains how progressive economic policies often harm society's most vulnerable by misdiagnosing problems and creating detrimental unintended consequences.

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June 26, 2024

866: Why Are Public Schools Getting More Money But Worse Results?

Explore why increased education funding isn't improving student outcomes, challenging listeners to reconsider how we structure and fund our schools to truly benefit teachers and students. Copy Retr

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June 28, 2024

867: Biden's Debate DISASTER | Will Bad Debate Cost Democrats the Ele…

The recent Trump-Biden debate exposed Biden's apparent cognitive decline and reinvigorated Trump's campaign, potentially reshaping the entire 2024 election landscape and throwing the Democratic Party into chaos.

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July 3, 2024

869: Border Crisis Explained | What Libertarians Get Wrong

Libertarians must confront the real-world complexities of the border crisis, abandoning mockery for empathy and offering practical solutions that balance principles with reality, or risk irrelevance in crucial policy debates.

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July 9, 2024

871: The Brain Science Behind Great Storytelling EXPLAINED

Expert storyteller Andrea Sampson reveals how to use emotional language, sensory details, and a five-step framework to craft compelling narratives that make complex ideas stick, build trust, and inspire positive change in business, media, and everyday life.

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July 12, 2024

873: Why Do People Trust Experts Without Thinking?

Brian explores the unsettling shift he's observed in many of his friends who have gone from questioning authority to blindly following government mandates and expert narratives, urging listeners to maintain critical thinking and value individual liberty in an increasingly compliant …

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July 26, 2024

879: How Politics is Changing for Young People | Week in Review

Millennials are reshaping American politics as they face unique economic challenges and demand fresh voices in leadership, while also grappling with unexpected issues like drug-affected marine life, highlighting the urgent need for younger generations to get involved and make their …

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Aug. 12, 2024

886: Is Your Money Safe? | 3 Money Moves to Make Before the Economy C…

Financial expert Joe Lombardi warns of economic disaster under a potential Harris presidency and reveals unconventional strategies to protect your wealth, regardless of who wins the 2025 election.

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Aug. 14, 2024

887: What Makes Things Cost What They Do? | EXPLAINED

Using a banana farmer's dilemma as a relatable example, this episode unravels the complex interplay of supply, demand, and pricing in a free market economy, revealing how these forces shape every business decision and consumer purchase in our daily lives.

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Aug. 20, 2024

889: Brain Glue | How to Make Ideas STICK

Glue your ideas to their brains: the sticky science of unforgettable communication.

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Sept. 2, 2024

895: Why Africa Needs Fossil Fuels to Fight Poverty | Climate Activis…

A Kenyan farmer challenges Western climate policies, arguing that fossil fuels are essential for Africa's development and poverty reduction, not a threat to be eliminated.

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Sept. 7, 2024

897: Why Pennsylvania Decides the 2024 Election | Week in Review

@BNicholsLiberty and @HeyRemso challenge conventional political wisdom, exposing the dire consequences of unchecked immigration, the critical role of Pennsylvania in the 2024 election, and the potential fallout of third-party voting, ultimately questioning whether America is on the brink of losing …

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Sept. 18, 2024

901: How to Save Money on Healthcare | SECRETS Hospitals Hide

@PeterGillooly from @twc_health shows how our healthcare system's perverse incentives are costing you money and potentially your health, and teaches how taking control through early intervention and medical autonomy could be your lifesaver in a world where hospitals and insurance …

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Sept. 20, 2024

902: How to Talk Politics Without Sounding Like a Nerd

Libertarians must shift from selling features to solving problems, ditching the "autistic approach" for emotional connections, to effectively communicate their ideas and win hearts and minds.

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Oct. 5, 2024

908: How to Make Money in Countries You've Never Heard Of | Expat Mon…

Rethink your approach to wealth and freedom by exploring unconventional strategies like offshore investing and international diversification, as traditional political activism and US-centric investing may no longer be enough to secure your financial future in an increasingly uncertain global economy.

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Oct. 18, 2024

913: Alcoholism Recovery & Dealing with PTSD | New Approaches for Vet…

A Marine veteran's raw journey from trauma to transformation reveals how questioning everything, embracing vulnerability, and exploring unconventional healing methods can lead to profound personal growth and self-discovery.

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Oct. 25, 2024

915: Why Government Wants to Control Social Media | THE HIDDEN TRUTH

As governments worldwide move to ban social media platforms and criminalize online speech - from Brazil's complete ban of X to UK police monitoring citizens' posts - this episode reveals how quickly digital freedom can vanish overnight and why America …

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Oct. 26, 2024

916: Why Libertarians Are Switching to Trump in 2024 | Week in Review

Popular libertarian voice Dave Smith's endorsement of Trump signals a larger shift in the liberty movement, as key figures like Rand Paul, Ron Paul, and Thomas Massie coalesce around Trump's campaign - highlighting how pragmatic libertarians are choosing strategic influence …

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Nov. 3, 2024

918: Ron Paul and Elon Musk Team Up With Trump? | Week in Review

In a shocking pre-election bombshell, as Ron Paul and Elon Musk join forces in a potential Trump administration, New York state's killing of a beloved Instagram-famous squirrel becomes a rallying cry against government overreach, revealing how bureaucrats will dispatch more …

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Nov. 21, 2024

923: How COVID Changed American Politics Forever | The Real Story Beh…

The COVID-19 pandemic and subsequent government overreach shattered public trust in institutions, leading to a massive political realignment as Americans across the spectrum rejected establishment narratives and embraced new coalitions focused on personal freedom and government accountability.

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Dec. 5, 2024

926: Dear Santa: All I Want for Christmas is Freedom

Host Brian Nichols crafts a heartfelt Christmas list to "Liberty Santa," asking for practical freedom-oriented gifts like fiscal responsibility, school choice, and honest journalism while teaching listeners how to effectively communicate liberty principles during the holiday season.

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Dec. 7, 2024

927: Bitcoin Hits $100,000 | What This Means For Your Money in 2024

Bitcoin's historic rise to $100,000 represents more than just a price milestone - it signals a growing movement toward financial independence as people seek alternatives to government-controlled money in an era of inflation and increasing centralized control.

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Dec. 19, 2024

930: How to Heal Your Body NATURALLY (Step-by-Step Guide)

A former Wall Street insider exposes the truth about our broken health system while sharing how natural solutions and proper supplementation can transform your health, challenging everything we've been told about "genetic" health problems.

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Dec. 24, 2024

932: Weight Loss SECRETS (Without Surgery or Pills!)

A former college football player shares his remarkable journey from 470 pounds to vibrant health through the power of walking, intermittent fasting, and proper supplementation, proving that sustainable weight loss starts with simply taking the first step.

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Dec. 27, 2024

933: What They SHOULD Have Taught You in School (But Didn't)

Our education system prioritizes theoretical knowledge over essential life skills, creating generations of graduates who can solve complex equations but struggle with basic adult responsibilities.

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Jan. 20, 2025

937: How to HEAL Your Body (Without Prescription Drugs!)

A groundbreaking conversation revealing how a Colombia-based healing center is combining cutting-edge natural treatments with ancient wisdom to help patients heal from serious illnesses while exposing the corruption in American healthcare.

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